If you're looking to list products on Amazon but don't have a GS1 UPC barcode, don't worry - there are still ways to get your products listed.
A UPC (Universal Product Code) is a barcode that is used to uniquely identify products. It is a 12-digit number that is assigned to each product, and it is used by retailers to track inventory and sales.
A GTIN (Global Trade Item Number) is a term that refers to a family of product identifiers, including UPCs, EANs (European Article Numbers), and other barcode formats. GTINs are used to uniquely identify products in the global supply chain.
An FNSKU (Fulfillment Network Stock Keeping Unit) is a unique identifier that Amazon assigns to products that are sold through their fulfillment network. It is a unique identifier that is used to track inventory and sales, and it is printed on the product label.
UPC codes are typically purchased from GS1, the organization that manages the UPC system.
$250 for 1-10 barcodes with a $50 annual renewal fee. They also offer single UPC for $30 each. Official website here
Yes, it is possible to sell on Amazon without a UPC. Amazon offers a barcode exemption program a.k.a GTIN Exemption
* Before you apply for GTIN EXEMPTION , it's important to note that exemptions are not available for brands that already have a GS1-approved barcode on their products. This means that even with a GTIN exemption for a certain category, you may not be able to list certain branded items without a product ID. However, there are some scenarios in which you can apply for a GTIN exemption, such as selling private-label or handmade products, selling product parts that don't have a GTIN, or selling bundled packs of multiple products.
You can apply for GTIN exemption here.
Choose your category, for more categories please click "Add more categories"
Add Brand / Publisher.
Check for eligibility
If successful you will receive this image:
You can then list the product with your brand manually via Add a Product or via bulk upload template file
If Unsuccessful you will receive this image:
That means your brand is not eligible for GTIN exemption.
Congratulations! You can learned how to apply for GTIN Exemption without paying for GS1 barcode.
Solution with Step by Step guide on resolving your Brand on Amazon Brand Registry.
